Business Name: Mofakro
Business Segment: MBA Fakhro / Greenfield Capital / Platforms
URL: www.mofakro.com
Business Overview: A super-app that includes all of the online business-to-consumer apps of the Greenfield Capital unit of MBA Fakhro. The idea for mofakro.com is that the user can either download MBA Fakhro-owned apps (Dukakeen, Sayara, Joboxo, MyFoodMyWay, Nafaneef, PaymentsByMobile, Jobs, MagicPenny, BusinessJournal, Clicks, NotArranged, Direct, etc) independently from the app store or download the Mofakro super-app and get all apps of MBA Fakhro in one go. The benefit to the consumer is allowing points to be collected across apps and the benefit to MBA Fakhro is to lower acquisition costs for every new app launched.